Biyernes, Hulyo 8, 2016

NEUROBION EMPOWERING TRUE FILIPINO HEROES WITH HEALTHY NERVES

The worlds number 1 B vitamins and the nerve care expert. Alarmingly there are people whose suffer in silent form symptoms of Neuropathy such as tingling, numbness in the hands or feet, burning sensation, muscle weakness, and sometimes lose of balance or coordination. These people are the people who do a lot for their families and friends to the expense of their own health.
Symptoms of Neuropathy: 
Numbness or loss of sensation (Pamamanhid)
Muscle weakness (Pangangalay)
Weakness (Panghihina)
Tingling/pins and needles (Tusok-Tusok)
Tiredness (Pangangalay)
Burning sensation (Pag-iinit)
Muscle cramps (Pamumulikat)
Sensation of crawling ants (Gumagapang na langgam)
Changes in Temperature perception (Mainit o malamig na pakiramdam)
Stabbing Pain (Parang sinasaksak)


Neuropathy awareness movement aims to help beat to get detected so that they are diagnosed properly without further delay. It's important to help them because they're the true heroes of our family.
MANILA, Philippines – Neuropathy or nerve damage potentially affects millions of people worldwide, every year. Early detection is key as under normal conditions, nerves repair naturally via regeneration. But after a certain time—when approximately 50% or more of nerve tissues are damaged—the nerve remains in a state of disrepair and any impairment becomes permanent. Experts call this stage the “point of no return.” 

Early detection and diagnosis of Neuropathy is vital. For this reason, Neurobion, the worldwide leader in B-vitamins and the nerve care expert from Merck Inc. Philippines, continues its nationwide advocacy, the Neuropathy Awareness Movement.
Each tablet provides an optimum balance formulation of vitamin B1, B6 and B12. Together they strengthen the nerves, improves the transmission of nerves impulses and regenerates the nerves. Each tablet taken 1x to 3x daily can help the person not to feel the symptoms.
The campaign highlights the importance of nerve health and is designed to help the millions of silent sufferers who are true heroes in their families to take an active role in keeping their nerves in tip-top state. Now on its 3rd year, this year’s campaign is called “Helping True Heroes.”
“True heroes are everyday people who push their own boundaries and go the extra mile for the benefit of others. At the heart of our campaign is raising awareness for nerve care and empowering these true Filipino heroes to keep on making ordinary acts, extraordinary with healthy nerves.” ~Debbie Go, Head of Marketing for Merck Consumer Health
Also present during the event and lending their voices to the Neuropathy Awareness Movement were singer-actress Zsa Zsa Padilla and actor-host Ryan Agoncillo. The two shared their experience with Neuropathy and urged people to care for their nerves the same way they would for other parts of their body. 
“I have been taking Neurobion for years now and it has done wonders to my nerves. I do not experience numbness in my hands which is a good thing because I love to cook for my family, and I also don’t experience cramps in my calves even after long hours of standing and performing on stage in high heels,” ~said Zsa Zsa Padilla
Ms. Zsa Zsa Padilla one of the Ambassador of Neurobion
“One of my greatest joys in life is spending quality time with my three kids, and having healthy nerves enables me to do just that. I regularly exercise and eat healthy, but sometimes, I still experience symptoms of neuropathy. Before, I couldn’t play with them as much as I wanted to because of the tingling and burning sensations I felt in my feet after a bike ride or a long day at work. When I started taking Neurobion, these symptoms no longer bother me and now I can even chase my kids around the house." ~Ryan Agoncillo
Mr. Ryan Agoncillo one of the Ambassador of Neurobion
Helping True Heroes launch held at the Market! Market! Activity Center, the whole-day Helping True Heroes launch event was headlined by activities and attractions that demonstrated the crucial role of healthy nerves in the lives of true Filipino heroes.
“Neurobion contains an optimum balance formulation of vitamins B1 (strengthens the nerves), B6 (improves transmission of nerve impulses) and B12 (protects and restores damaged nerves). It is clinically proven to nourish and regenerate the nerves, providing relief for people who suffer from peripheral nerve problems. With more than 50 years of heritage, Neurobion is trusted by doctors worldwide,” ~Loy Dy Buncio, Brand Manager for Neurobion

Dr. Bien J. Matawaran / MD, FPCP, FPSEDM

Ferdiannd Roxas, General Manager for Consumer Health Merck Inc. Philippines
The event was hosted by Chico and Delamar

There are different activities during the event such as free checkup, art activities and selfie moments
An impressive shadow play performance by international sensation El Gamma Penumbra, all served as wake-up calls and motivation for everyone to be more vigilant about nerve care.

Neurobion calls for support from healthcare professionals, influencers, media, families and friends to help raise awareness for Neuropathy and encourage sufferers to get detected, diagnosed and treated without delay.

For more information on Neurobion and the Neuropathy Awareness Movement, visit NeurobionPH.

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ABOUT CONSUMER HEALTH BUSINESS OF MERCK 
Brands of the Consumer Health business, such as Neurobion®, Dolo-Neurobion®, Bion®, Seven Seas®, Nasivin®, Femibion® and Sangobion® are innovative leaders in key markets, backed by science and trusted by consumers worldwide. The Consumer Health business is with over 2,600 employees globally active in over 40 markets. Since 2014, the portfolio comprises of brands with annual total sales of about $ 1 billion. Consumer Health is a business of the Healthcare business sector within the Merck Group with global headquarters in Darmstadt, Germany. For more information please go to www.meck-consumer-health-com as well as to https://twitter.com/merck_ch.

ABOUT MERCK
Merck is a leading science and technology company in healthcare, life science and performance materials. Around 50,000 employees work to further develop technologies that improve and enhance life – from biopharmaceutical therapies to treat cancer or multiple sclerosis, cutting-edge systems for scientific research and production, to liquid crystals for smartphones and LCD televisions. In 2014, Merck generated sales of € 11.3 billion in 66 countries. 

Founded in 1668, Merck is the world's oldest pharmaceutical and chemical company. The founding family remains the majority owner of the publicly listed corporate group. Merck, Darmstadt, Germany holds the global rights to the Merck name and brand. The only exceptions are the United States and Canada, where the company operates as EMD Serono, Millipore Sigma and EMD Performance Materials.

FOR QUESTIONS/INQUIRIES, please contact:
Isha Jimenea
Ogilvy Public Relations - Manila
+632 2387000
Isha.jimenea@ogilvy.com

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